Hot! Dallas Cowboys Cheerleaders

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The Dallas Cowboys Cheerleaders (DCC) is the National Football League cheerleading squad representing the Dallas Cowboys .

History 1960s

The original cheerleading squad was a made up of a male-female group called the CowBelles & Beaux. The group made its sidelines debut in 1960 during the Cowboys' inaugural season. Local high school students made up the squad, which was typical of other high school and college cheerleading squads throughout the 1960s, rarely getting much attention.

During a game between the Cowboys and the Cotton Bowl during the 1967 season, the scantily clad, well-endowed on the 50 yard line carrying cotton candy in each hand. She became an instant public sensation in Dallas, and Cowboys General Manager Tex Schramm noted all of this. Understanding the importance of the entertainment industry to the Cowboys' profitability, Schramm was inspired to form a cheerleading squad dressed in similar fashion to Cash.

In 1969, it was decided that the cheerleading squad needed a new image and the decision was made to drop the male cheerleaders and select an all female squad from local high school cheerleaders in the Dallas-Fort Worth area. It was at this period that the CowBelles & Beaux became the Dallas Cowboys Cheerleaders .

1970s 1980s 1990s present Uniform Modifications Off-field television appearances Photos References

. DallasCowboys.com. Retrieved 2009-10-02.

Shropshire, 1997 pg. 118

Shropshire, 1997 pg. 119

Shropshire, 1997 pg. 119

Dingus, Anne. "The Dallas Cowboys Cheerleaders" . Texas Monthly: Read Me. Texas (Emmis Communications)

. Dallas Cowboys . Retrieved 2006-05-31.

. Archived from on 2006-03-25. Retrieved 2006-05-31.

Sources